solid example of how to do higher touch outreach
leverages one of the 101 copywriting frameworks the AI Slop Machines never use, AIDA
Attention: "exciting launch" = recent, important to the person he's messaging, relevant to cookie's value prop
Interest: "support...distribution" = speaks to a key problem to solve re: "exciting launch"
Desire: "focus not only on attention but also... acquisition and retention" = even more important problem to solve + differentiating factor to alternative solutions
Action: "lmk if you would be down to chat" = simple, clear next step to get the problem solved with cookie's help
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