$WLFI Token Launch: Trump Family Adds $5 Billion in Wealth as Investors Face 40% Crash

The launch of the World Liberty Financial ($WLFI) token on September 1, 2025, has already become one of the most talked-about events in the cryptocurrency market this year. Within hours of its debut, the token delivered both record-setting gains and a steep correction.

The most immediate impact was on the Trump family’s fortune. According to the Wall Street Journal, the family’s net worth rose by about $5 billion following WLFI’s launch, with the token now likely surpassing real estate as their single most valuable asset.

While Donald Trump is listed as an “honorary co-founder,” his three sons are officially leading the project. The family’s holdings amount to less than a quarter of the token’s supply, yet the valuation shift was enough to redraw the profile of their wealth overnight.

WLFI began trading with extraordinary momentum, briefly reaching an all-time high of $0.46 before collapsing to $0.20 in under three hours.

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