The best airdrops create wealth events for a relatively small number of users/wallets. We've seen this with $AVNT and the current perp dex meta but it's been across a variety of ecosystems (Hype, BNB, Sol, Base). The $JTO airdrop in December 2023 is the wealth event that ignited the Solana trenches and memecoin meta. The minimum JTO airdrop was worth $10k and there was only 10k wallets that were eligible. That seems like an ideal situation to create a wealth event for a sufficiently large enough number of users where it created a wealth effect where many people who got the airdrop then speculated and provided more onchain liquidity bc they felt like they were playing with house money from the airdrop. Airdrops are a marketing cost and many are inefficient marketing campaigns but when they're concentrated with the right users then they can provide a spark that gets a flywheel going and build momentum. Concentrated airdrops to 5-10k users that are worth $5k+ seem to be the most...
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