Very excited to have @__arielle__ as our new SVP of Growth focused on telling Avalanche's story and narrative.
Speaking to investors, it's been clear that the gap between the perception of what Avalanche is doing vs the internal perspective we have is rather large. Often folks only see / understand pieces of everything going on.
Excited to bring Arielle onboard to support closing this gap and sharing our full story.
Lets go @avax 🔺
🚨Excited to share a new chapter: I’ve joined @AvaLabs as Senior Vice President of Growth to focus on shaping & amplifying @avax’s story.
Avalanche is at a pivotal moment:
-@Scaramucci fund is moving hundreds of millions on-chain
-@DinariGlobal is launching tokenized U.S. equities
-The California DMV @CA_DMV has digitized 42 million car titles on-chain to detect fraud and streamline transfers
-@FIFAWorldCup is launching its own Avalanche based blockchain for fan ticketing/engagement
My focus will be connecting the dots across Avalanche’s institutional and consumer ecosystem — ensuring founders, builders, institutions, and users all share in a cohesive story of growth and adoption.
Forever grateful for my time at @solana, where I had the privilege of helping shape an ecosystem during a period of rapid expansion and working with some of the most talented founders, partners, and team in crypto. 💜
Onward. 🔺
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